Gift Cards Shopify 2025: Complete Guide to Selling

Introduction

If you’re running a Shopify store and want to drive more sales and best shipping rate while boosting customer loyalty, understanding gift cards Shopify features is essential. With both digital and physical gift cards Shopify supports, you can offer flexible gifting options for every type of shopper.

Whether it’s holiday seasons, birthdays, or special promotions, Shopify gift cards can help increase conversions and bring back loyal customers.

Looking to boost sales and improve customer retention? Shopify Gift Cards are a simple but powerful way to do both. Whether you’re rewarding loyal customers, offering digital gifts, or solving product return issues, gift cards can add real value to your store.

In this guide, you’ll learn:

• How to create and sell gift cards
• How customers use them
• Tips to promote gift cards effectively

What Are Shopify Gift Cards?

Shopify Gift Cards are prepaid digital cards that customers can use as currency in your store. They’re perfect for:

• Gifting friends and family
• Store credit for refunds
• Incentives for email sign-ups or loyalty programs

Gift cards are available on all Shopify plans (as of 2025) and work with both online and POS (in-store) checkouts.

How to Create a Gift Card in Shopify

1. Go to Shopify Admin → Products → Gift Cards
2. Click Add gift card product
3. Enter product details: name, image, and description
4. Set preset amounts ($25, $50, $100, etc.)
5. Make it active in your store
6. Add to your navigation menus or homepage

You can also issue gift cards manually under Customers > Gift Cards > Issue Gift Card — perfect for refunds or loyalty rewards.

How Do Shopify Gift Cards Work?

Wondering exactly how do Shopify gift cards work? Here’s a simple breakdown:

1. Create the Gift Card Product: From your Shopify admin, you can set up gift card products just like any other item.
2. Customize Denominations: Add preset amounts (like $25, $50, $100) or let customers enter their own.
3. Sell or Issue Manually: You can either sell them as products or issue them for promotions/refunds.
4. Track Usage: Customers receive a unique code via email (or printed for physical gift cards Shopify) and can apply it during checkout.

The best part? These gift cards never expire unless you choose to set an expiration.

Pro Tip: You can use Shopify apps to automate gift card reminders and marketing.

What Stores Accept Shopify Gift Cards?

One of the most commonly asked questions is: what stores accept Shopify gift card?

The answer is simple: Any store powered by Shopify that has gift cards enabled. This means thousands of online and physical locations around the world accept Shopify-issued gift cards.

Use the gift card just like a credit card during checkout—enter the unique code provided in the email (or physical card).

Note: Shopify gift card do not work on stores that do not use Shopify or haven’t enabled the gift card feature.

How to Order Shopify Gift Card as a Merchant

If you’re a merchant, here’s how to order Shopify gift card to sell or issue:

• Go to Products > Gift Cards
• Click Add Gift Card Product

• Choose preset amounts or allow custom value
• Add images and description
• Save and publish

You can also issue them manually to a customer under Customers > Select Customer > Issue Gift Card.

Looking for branded, tangible options? You can order physical gift cards Shopify provides through Shopify Hardware Store (available in selected regions).

Selling and Shipping Physical Gift Cards Shopify

Want to sell physical gift cards Shopify supports? Here’s what you need to know:

• Hardware Required: You need a Shopify POS and supported card reader to sell and redeem physical gift cards in person.
• Order Cards: Use Shopify Hardware Store to get physical cards customized with your brand.
• Shipping: Treat them like any other physical product—pack and ship to the customer.

Physical gift cards are great for brick-and-mortar stores or events.

Reminder: Track physical gift card inventory and enable fulfillment notifications for better management.

Benefits of Using Shopify Gift Card

Here’s why adding Shopify gift card to your store is a win-win:

• Boost Sales During Holidays
• Encourage Repeat Business
• Improve Customer Satisfaction
• Ideal for Returns & Store Credit
• Attract New Customers

Digital or physical gift cards Shopify stores allow for brand flexibility and happy shoppers.

How to Customize Shopify Gift Cards

Want your gift card Shopify feature to reflect your brand? You can:

• Add your logo and brand colors
• Customize the description
• Choose gift card images that match your store style

You can even use apps like Rise.ai or Govalo to go beyond Shopify’s default design options.

How Customers Use Gift Cards

• At checkout, customers enter their gift card code in the “Discount or gift card” field
• The card balance is applied to the order
• If the order total exceeds the card, they can pay the difference with another method
• Unused balances remain for future purchases

Gift cards can be combined with discount codes (if allowed by theme/app)

Best Ways to Use Gift Cards in Shopify

Holiday & Seasonal Gifts
Promote digital gift cards during holidays as instant gifts.

Customer Retention
Offer store credit (via gift cards) instead of refunds — keeps money in your store.

Email List Growth
Run contests or popups that reward subscribers with a small-value gift card.

Loyalty Programs
Reward returning buyers or VIP customers with digital gift cards using loyalty apps.

Order Recovery
Send a small-value gift card via email to customers who abandon their cart.

Shopify Gift Card Limitations (To Know)

• You can’t reload gift card balance (must issue a new one)
• Gift cards can’t be purchased with other discount codes (native rule)
• Expiry settings depend on region (some regions require no expiration)
• They can’t be used across multiple Shopify stores

FAQ:

1. How do Shopify gift card work?

Customers receive a unique code that they can use during checkout. It works just like a discount or credit code.

2. Can I sell physical gift card Shopify supports?

Yes, with Shopify POS and supported hardware, you can sell and redeem physical gift cards in-store.

3. What stores accept Shopify gift card?

Any store running on Shopify that has enabled gift cards accepts them. Customers enter the code at checkout.

4. How can I order Shopify gift card?

Add a gift card product under your Shopify admin. For physical cards, use the Shopify Hardware Store.

5. Are Shopify gift card refundable?

No. Once issued, Shopify gift card are non-refundable and cannot be redeemed for cash.

Final Thoughts

Adding gift cards Shopify features to your store is a smart, scalable way to increase customer loyalty, drive repeat purchases, and handle returns smoothly. From Shopify gift cards to physical gift cards Shopify, the opportunities are endless.

Get started today and unlock new growth opportunities in your Shopify store.

Shopify Gift Cards are a flexible way to increase sales, retain customers, and create more engagement. Whether you use them for gifting, refunds, or loyalty — they’re an underrated tool with major potential.